How & WHY I Spent a Fortune Modifying My Jeep

July 30, 2024 by VAHVA Fitness

Eero's unique and beloved Jeep Wrangler Sport. Here are all the modifications and why they were necessary!

Over the last several years, you may have seen the Jeep in many videos and vlogs, now is the time to share more details about the car for those who are interested.


Surprisingly, we have never been very materialistic. For many years we traveled the world searching for knowledge and mentors while building Vahva Fitness.


For years, we didn't own anything but a suitcase of personal belongings and a suitcase of camera equipment.


Traveling in some of the poorer countries of the world, it was sometimes scary traveling with so much camera equipment which was not cheap at all. To us the hard drives, cameras and lenses were priceless.


During Covid when almost every place was shut down with lockdowns, we decided to move to Dubai which at the time did not have many restrictions at all. 


In Dubai however, not having access to nature was a big deal for us. We grew up in Finland basically in the middle of the woods and being in nature was something we couldn't live without.


If you want to be healthy and maintain your health, you have to be in nature. City life provides opportunity, conveniences, entertainment and networking possibilities, but in general it's not as healthy as living closer to nature.


Yet, we found ourselves living in an urban jungle and not only this, it was in the middle of the desert! 


This is why Eero purchasing the Jeep was a game changer.

jeep wrangler hatta mountains dubai uae modded

Jeep Wrangler opened so many new possibilities for travel. You can literally go almost anywhere with this beast no matter the terrain. Rocks, mountains, water – nothing can stop it. 


The Jeep allowed us to experience the desert in ways very few people can and it gave us autonomy to do it by ourselves without needing to hire local guides.


Eero had lots of driving lessons in order to learn how to drive the jeep in the desert efficiently and safely. It's not a simple thing and you can easily get stuck or fall over the dunes. 


Over half of the modifications for the Jeep were done in order to improve the off-road capabilities.


Over the years we have discovered the beautiful elements of the desert. It's not just sand but a whole ecosystem with insects and wild animals. For countless times we have encountered wild onyx and antelopes. 


We love the desert so much that we always take our family members, friends and coaching students there – each time people are blown away by the beauty and energy of the desert.

In addition to this, we like to drive to Hatta Mountains (the Arabic Rocky Mountains). It's only 1 hour drive from Dubai and has a lot more greenery. 


The modifications were not cheap but they were definitely worth it. Not only this, the good thing about Jeep Wrangler is that it holds the value the best out of any car (it's literally the number #1). 


Jeep is also one of the rare cars where the added modifications usually preserve the value and even increase it. This is not the case with most cars – usually tuning and modifying a car decreases the value no matter how much you spend on the vehicle.


In training and life we have always had the "investment mindset". Proper training done consistently is an investment in your longevity, health and vitality.


Over the years we have invested 5x more in our education and knowledge in training. Moreover, we continue to do so. Right now we are investing a lot into learning MMA from the best teacher we can access.


We have found this to be one of the best shortcuts in life: find the best teacher and learn from him. This is why I urge everyone to learn from Eero and absorb everything he knows.

Stay strong.


PS. I recommend watching the short movie "Here The Spirit Becomes a Lion" below. It's amazing.


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samuli jyrkinen

About the author 

Samuli Jyrkinen

Samuli is the ninja behind the scenes (photography, videography, websites, program platforms and more). He has been training religiously for over a decade and has a firm grasp of physical and mental fitness. You will find our story here.

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